One of the primary goals of home staging is to create a defined function for the main areas of your home. While working to achieve this, we also implement plans to reduce personal effects that may permit the buyer to profile the seller. Our combined use of our specialized techniques and redesign strategies will create a look and feel that appeals to multiple buyers.
As a Professional Home Staging and Redesign Company,
Dressed 2 Sell Staging© recognizes that buyer’s emotions greatly influence their
decisions when it comes to selecting a home. We believe that if a buyer feels an
emotional bond to a home, they are more likely to buy that home. So
although our primary goal is to create visions of space, light and flow, we pay
particular attention to creating emotional connection points that present rooms
in a way that makes buyers want to live there.
Another Reason To Stage Your Home?
Instead of listing your home in “as is condition” and eventually being forced to
reduce your listing price to attract more buyers, consider the Home Staging
survey results reported by HomeGain® a leading real estate website.
HomeGain® takes the position that when you list your home on the sales market,
it becomes a product that has value and competition. According to the
results of their 2011 survey, Home Staging remains as
one of the top 3 improvements that you can do for your home in order to
get the best Return On Investment (ROI) for money spent. The average ROI for
Home Staging was over 299% in this survey.
Benefits Of Home Staging:
A Home Staging Investment Brings in Greater Returns:
The National Association of Realtors® (NAR), reports that the average staging
investment of between 1 and 3 percent of your home's asking price and may
generate a return of 8 to 10 percent.
Staged Homes Pay For Themselves: In a 2011 Home
Gain Survey of over 2000 realtors, it was reported that sellers who invested in
staging services for their home, recovered over 299% of the cost of home staging
in the sale of their home.
The Longer Your Home Sits On the Market, the Lower the
Final Price: According to a National Association of Realtors survey,
homes that sold after four weeks on the market sold for 6% less than ones within
the first four weeks!
Only 1 out of 10 Homebuyers can Visualize the Potential
of a Home: Showcase your home so that every potential buyer will
immediately recognize the beauty and features of your home.
95% of Realtors prefer to show homes that are staged.
The Majority of Realtors say whole-house home staging (when every room is
staged) knocks the time to sell in HALF.
The Majority of Realtors also note that staged homes
sell for 15-20% higher price than when vacant.
Many Realtors report that homes either don’t sell
without staging, or, if they do, they sell for far less and the sale takes much
longer. They also view the use of home staging as a professional
duty to their clients, since if the owner does not stage the home, they may have
to sharply reduce the asking price to secure a buyer.
Tips For Home Sellers
Price your home in line with your direct market
competition. Your Realtor® can prepare a Comparative Market Analysis
(CMA) for your home to help you find the right market entry sales price.
Take some time to clear general clutter from
your home. Remember that HomeGain® reports over an 800% return on
investment in the money spent to declutter your home. Dressed 2 Sell
Staging will target what areas of your home need de-cluttering.
Make sure your Home has great Curb Appeal: Keep
your lawn mowed, edges trimmed and garden beds free of weeds. Trim overgrown
shrubbery, add seasonal flowers and finish your beds off with a fresh layer of
black dyed mulch or licorice root mulch, since both retain their color for
longer periods of time.
Be sure that your carpets are clean and free of
any stains and odors.
Keep your Kitchens and Baths Clean & Shiny!
Remove personal effects and family photos that
may distract your buyers, or may help the buyer to profile you.
Organize children’s rooms and playrooms. Place
toys in large colorful plastic bins and keep the floor free from toys and
Organize your closets – remove any clothing that is not in season to make your
closets appear larger. Take this time to purchase moving wardrobes for
those extra clothes – trust me, it will cut your final packing time down by a
Aim to hang clothing in one direction, and if possible buy uniform hangers for
your clothes and color group your belongings.
And keep in mind that less is always more when it comes to showing your home.
Remember, that our goal is to sell “space” and not belongings!
Please take a moment to learn more about our
home staging services available to
assist you with the sale of your home.